Surveys of exiting farming systems and a series of on-farm trials, conducted under PN10 project of CPWF in Phase 1 revealed that improved technologies could greatly enhance the productivity, reduce crop-shrimp farming conflicts in the existing rice-shrimp system in brackish water zones of Bangladesh. Growing Genetically Improved Farmed Tilapia (GIFT), together with timely stocking of prawn in the HYV rice field increased farmers’ income by 300-400% compared with the existing farming systems.